Where are dedicated eReaders headed?
June 23rd, 2010
For a long time I was skeptical of the whole eReader phenomenon. I like my books. I like flipping through the pages quickly, taking one book at a time to the couch, to bed, to the bath, to the airport. Bent pages and ratty covers aren’t pretty to look at, but they still leave the book usable and lendable. Well, recently my wife got a Nook, and she is just glued to that thing. She is a voracious reader and has just been reading book after book (either for free or for purchase) on that thing day and night. Even though there are some refinements that could come to the Nook’s interface, she still loves that thing. The good thing is that Barnes & Noble actually seems committed to improving the Nook. It’s received four updates since its launch back in December, and every update has improved it considerably (usually the performance in terms of turning pages, but also some other features).
The other day, I had the opportunity to read a book on her Nook, and it was quite a pleasurable experience. It was a lot better than I thought it would be. I know she prefers clicking the hard button on the side to turn pages. I found I liked turning pages by lightly flicking to the right or left on the touchscreen (after it has dimmed—before it dims, a touch will select a menu item). Even though the Kindle gets a lot more press, the Nook looks a lot better (my wife had some random person on the bus ask her if the Nook was an Apple product) and it supports the ePub format.
What will happen with dedicated eReaders, though? My guess is, unfortunately, they will remain a relatively niche product. I don’t think there is a huge percentage of the populace who reads a novel a day. I think most people read only a little bit at a time. So the eye strain issue of a backlit screen is moot. I don’t agree with people who say “Lots of people stare at backlit screens at work all the time and don’t have eye strain.” I actually know quite a lot of people who do have eye strain from staring at laptop screens. In any case, a lot of laptop users at work are using their laptops to do various small tasks instead of just staring at it reading one long manuscript. And, really, that is how most people will be reading eBooks—a few pages at a time on an iPhone, an Android phone, or an iPad or other touchscreen tablet.
The bright colors and touchscreen appeal will definitely beat out the pragmatic eInk technology on dedicated eReaders… at least for most people. I think my wife can read sometimes two or three novels a day. For her, eInk makes a lot of sense. I don’t read nearly as much as she does, but I think eInk may make sense for me, too.
Tell you what, though—if they can make an eInk screen that is in full color and touchscreen enabled, that would kick some serious electronic book butt.
Apple App Store like MPAA?
August 28th, 2009
After reading Appleās FCC Response Infuriates Google Voice App Developer, I’m getting deja vu. Kirby Dick, you listening? (This Film Is Not Yet Rated).
I guess with films people can at least view your movie without having to jailbreak their iPhones—though good luck trying to recup your production costs with an NC-17 or unrated movie…
If I were a phone app developer, I’d just go with Android. Even if Google rejects your app, people can still install it without having to root their phones.
The iPhone 3G experience
July 20th, 2008
I’m very glad my wife waited a year to get the second-generation iPhone. It has been quite difficult to actually get one, though. For a while, I thought it was some ploy by Apple to generate more demand and hype by pretending to have a limited supply and thus make the iPhones appear harder to get than they really are. After all, that worked for the Wii, except that Nintendo couldn’t get its act together even a year after demand for the Wii had swelled.
The long lines were a big put-off, and I kept thinking, “Why is there such a long line? Don’t they just sell whatever stock they have and then just tell people they’re sold out?” This thought came to me especially when I called one Apple store to ask if they had iPhones in stock, and they said, “Yes, we have them, but there’s a line, and it’s about a four- to five-hour wait right now.” Excuse me? Four- to five-hour wait? Who would do that? That’s crazy! I waited in line for three hours for the Uffizi in Firenze, but that’s because my friend who was studying there at the time said the Uffizi was the only tourist trap worth going to.
Well, today, my wife finally got her iPhone. She went to the Apple store downtown, and they said they didn’t have it. Then I suggested she try the new Apple store in the Marina, and she got there just as a truck full of iPhones was pulling up to the store. A line immediately formed in front of the store, and she was about the fourth in line. What was this line for? Why did the process take so long? Well, first they had to individually “pre-screen” each customer to make sure they had an AT&T account (yes, we’re in America, and AT&T is the only provider you can use with the iPhone) or knew the appropriate account information to switch from another provider. Then they had to take each customer and set up an account and activate the phone specifically for that account. In other words, it was all this AT&T business that made the lines so long. The entire process of waiting to be pre-screened, being pre-screened, getting the iPhone set up, and purchasing the iPhone took about an hour and a half… for one customer (my wife, in this case). Talk about inefficiency. But, hey, at least AT&T knows Apple isn’t selling iPhones to people who will just unlock it and use it with another provider. No, you’re locked into their two-year contract. They have their claws in you.
That said, the iPhone’s pretty slick. I wish they had a Linux-based (and pay-as-you-go) phone that was this slick. The only things I don’t like about it (user experience-wise) are
- You can’t easily remove apps you don’t care for.
- You can’t easily install random apps, and a lot of the specifically-made-for-iPhone apps cost money.
- A lot of the menu items do not have a back button to return to the main menu. I prefer a back button to pressing the main menu button.
So, buying experience—lame. Actual user experience—pretty cool. I think my wife will have a lot of fun with it. I’m happy with my crappy Virgin Mobile phone, though. I don’t need all that fancy stuff. I just want to make phone calls and occasionally check when the next bus is coming.